Streamlining Sales with ContactBuilder: What Our Clients Have to Say
In the fast-paced world of new homes sales, having an efficient and user-friendly management solution is crucial. ContactBuilder is designed to meet the unique needs of the house building sector, offering an array of features that streamline operations and help you to enhance your marketing strategies.
Helen Todd, Director at Stubbings Property Marketing, shares her insights and experience with ContactBuilder, highlighting the key benefits of the system.
User-Friendly
For sales advisors, technology can feel like a barrier rather than a tool. Helen emphasises the importance of having an intuitive system for the sales team. “The main driver for us is having a system that is really easy to use. I've worked with a number of sales teams during my career and I know that sales advisors don’t naturally enjoy technology. Making sure we have a system that is easy to use and not a hindrance to the team is a top priority. I can’t recall one sales advisor saying they can't use ContactBuilder.”
Seamless Integrations
One of ContactBuilder's key features is its seamless integrations with major property portals such as Rightmove, On The Market, Zoopla and more. Helen says "The most important integration for us is property portals. Having the leads pull directly into ContactBuilder ensures that no leads are missed." By automating this process, sales teams can focus more on engaging with potential buyers and less on manual data entry, resulting in a more efficient workflow and better customer service.
Data-Driven Marketing Insights
In today’s competitive market, data-driven decision-making is crucial. ContactBuilder provides comprehensive analytics that help businesses understand their performance and refine their marketing strategies.
Helen states, "We can clearly see and track data and see where our leads are coming from, and which portal is working better for us - it allows us to allocate our marketing budget more efficiently and be more targeted."
This visibility into data enables you to make informed decisions about where to invest your resources for the best return on investment. Helen elaborates, "Having access to key data in a few clicks really helps us with our marketing strategy. We can easily do a postcode analysis, we can see what position the buyers are in, whether they're first-time buyers or second steppers and we can see how long the average transaction takes - all crucial information to allocate our marketing spend."
ContactBuilder is a comprehensive solution tailored for the new homes sector. With its user-friendly interface, seamless integrations with major property and marketing applications, and powerful data analytics, it empowers sales teams.
As Helen Todd has demonstrated, ContactBuilder not only simplifies the sales process but also provides invaluable insights that drive strategic decision-making. For any property marketing team looking to enhance their operations and improve their sales performance, ContactBuilder is the ideal partner.